The founders of Lean Fit Strong came to us with a vision to create a new fitness platform. They had a few possible directions, either focusing on personal trainers or grassroots community.
Following the Lean Startup methadology we decided to first create a landing page to test appetite. Users can signup to join the app's waitlist and also tell us what services they're interested in.
As a quick validation tool rather than a finished product the site was live within a few weeks and allowed Lean Fit Strong to run adverts and take their project to the fitness community for feedback.
(Quote from client?)